Privacy Policy

Information We Collect

Depending on how you interact with our website, we may collect information such as:

• Full name
• Email address
• Mobile or telephone number
• Billing and shipping address
• Account and login information
• Order and purchase details
• Payment-related information required to process transactions
• Product reviews, feedback and enquiries
• Information submitted through our contact forms

Payment information is processed through authorised third-party payment service providers. We do not intend to store complete payment card details on our website.

Information Collected Automatically

When you visit our website, certain technical information may be collected automatically, depending on the services and technologies enabled on the website.

• IP address
• Browser type and version
• Device type and operating system
• Pages visited
• Date and time of visits
• Referring websites
• Website interaction and usage information

This information may be used to understand website performance, improve our services, maintain security and provide a better shopping experience.

Cookies & Similar Technologies

Our website may use cookies and similar technologies to provide essential functionality and improve your browsing experience.

• Remember shopping-cart items
• Maintain login and session information
• Remember certain preferences
• Understand website usage
• Improve website performance
• Support analytics and marketing activities where enabled

You can manage or disable cookies through your browser settings. Disabling certain cookies may affect some website features.

How We Use Your Information

We may use the information we collect to:

• Process and fulfil your orders
• Arrange shipping and delivery
• Process payments through authorised providers
• Provide customer support
• Respond to enquiries and requests
• Manage customer accounts
• Send order confirmations and shipping updates
• Improve our products and website
• Detect and prevent fraud or misuse
• Comply with applicable legal requirements
• Send promotional communications where permitted

Marketing Communications

Where permitted and where you have provided the required consent, we may send information about:

• New collections and arrivals
• Special offers and promotions
• Jewellery styling information
• Product updates
• Brand news and events

You may opt out of promotional communications at any time by using the unsubscribe option included in our marketing emails or by contacting us.

Opting out of marketing communications will not affect essential transactional communications relating to orders.

Analytics & Website Improvement

We may use analytics and similar technologies, such as Google Analytics or other tools, where enabled on our website.

These tools may help us understand:

• How visitors use our website
• Which pages and products are viewed
• Website traffic and performance
• Shopping behaviour
• General audience trends

How We Share Information

We do not sell your personal information.

We may share relevant information with trusted service providers where necessary to operate our business and provide services to you.

• Payment gateway providers
• Shipping and logistics partners
• Website hosting and technology providers
• Website analytics providers
• Customer-support service providers
• Marketing service providers, where applicable
• Professional advisers
• Government or law-enforcement authorities where required by law

We aim to share only the information reasonably necessary for the relevant service or purpose.

Payment Information

Payments made through our website may be processed by third-party payment service providers.

These providers may collect and process payment information in accordance with their own privacy policies, security practices and applicable requirements.

Shipping & Delivery Information

To fulfil your order, we may share relevant information such as your name, phone number, delivery address and order details with our logistics and delivery partners.

This information is used to facilitate shipment and delivery of your order and related delivery services.

Data Security

We take reasonable measures to protect the information we hold from unauthorised access, misuse, alteration, disclosure or loss.

However, no website, online transmission or electronic storage system can be guaranteed to be completely secure.

You should also take reasonable steps to protect your account credentials and avoid sharing passwords with others.

Data Retention

We retain personal information only for as long as reasonably necessary for fulfilling orders, providing customer support, maintaining business records, resolving disputes, preventing fraud and complying with applicable legal obligations.

The actual retention period may vary depending on the type of information and the purpose for which it is retained.

Your Privacy Rights

Depending on applicable law, you may have rights regarding your personal information, including requesting information about how your data is processed, requesting correction of inaccurate information, withdrawing consent where applicable, or requesting deletion of information where permitted.

Some information may need to be retained where required for legal, accounting, security, fraud-prevention or other legitimate purposes.

Third-Party Websites & Links

Our website may contain links to third-party websites, social-media platforms, payment services or other external services.

We are not responsible for the privacy practices, security or content of third-party websites.

We encourage you to review the privacy policies of those websites before providing them with personal information.

Children's Privacy

Our website is intended for general consumers and is not knowingly directed toward children.

We do not knowingly collect personal information from children where such collection is prohibited by applicable law.

Changes to This Privacy Policy

We may update this Privacy Policy from time to time to reflect changes in our business practices, website functionality, technology or applicable legal requirements.

When changes are made, we will update the Last Updated date at the top of this page.